Top Eco-Friendly Destinations for 2025
Looking ahead to your next adventure? More travellers than ever are choosing eco-friendly destinations for 2025. And it’s not just about going green – it’s about connecting with the world in a way that respects and protects it. Whether you're dreaming of lush rainforests, quiet coastlines, or vibrant local culture, the right holiday can make a positive impact.
Why Choose Eco-Friendly Destinations?
Eco-friendly destinations help preserve the very places we travel to see. They prioritise renewable energy, protect wildlife, support local communities, and keep traditional culture alive. Choosing these places doesn’t mean sacrificing comfort or adventure. It means making better choices that benefit everyone.
When you book through Jamie Wake Travel, we help you make those choices confidently. And we ensure your holiday experience still feels easy, personal, and exciting.
What Makes a Destination Eco-Friendly?
Not all places marketed as "eco" meet the mark. Here are a few things we look for when recommending truly sustainable spots:
- Strong environmental protections
- Locally owned eco-lodges or hotels
- Community-led tourism initiatives
- Low-emission transport options
- Renewable energy and waste management policies
- Focus on education, not exploitation, in wildlife experiences
Let’s look at some of the best eco-friendly destinations to consider in 2025.
Slovenia: Europe’s Green Heart
Slovenia continues to set the standard for sustainable tourism. Over 60% of its land is covered by forest. Ljubljana, the capital, is walkable, bike-friendly, and committed to clean living. The country even created a Green Scheme to guide its tourism efforts.
You can hike in Triglav National Park, dine on fresh farm-to-table food, and stay in mountain lodges that generate their own power.
We work with several providers in Slovenia offering authentic eco stays. Ask us about what’s currently available.
Bhutan: The Carbon-Negative Kingdom
Bhutan isn’t just carbon-neutral – it’s carbon-negative. The country places happiness and harmony above profits. It charges a daily fee to limit over-tourism and ensure money goes back into healthcare, education, and conservation.
You can trek through Himalayan trails, visit ancient monasteries, and stay in guesthouses run by local families.
We can tailor a journey through Bhutan that aligns with your values and interests. Ask us about eco options and cultural tours.
Costa Rica: A Global Leader in Eco-Tourism
Costa Rica is home to 5% of the world’s biodiversity. It protects over a quarter of its land and runs on nearly 100% renewable energy. From rainforest lodges to wildlife sanctuaries, this Central American gem leads the way.
Explore cloud forests, meet sloths and toucans, and unwind on clean beaches. You can even take part in turtle conservation projects.
We work closely with responsible tour operators in Costa Rica. Ask us about current holiday offers and eco-lodge options.
Scotland: Natural Beauty and Responsible Travel
Scotland offers wide-open landscapes, clean air, and a growing number of green-certified businesses. Its national parks, wildlife reserves, and locally sourced food scene make it a surprisingly strong choice for eco-minded travellers.
Take the train through the Highlands, stay in refurbished stone cottages, and enjoy low-impact adventures like kayaking and wild swimming.
We have offers on scenic rail holidays and rural retreats across Scotland. Get in touch to find out more.
New Zealand: Nature First
New Zealand's "Tiaki Promise" asks visitors to travel with care, respect, and mindfulness. This sense of responsibility is backed by action – including conservation projects, eco-accommodation, and green transport options.
You can explore glow-worm caves, hike alpine passes, and stay in solar-powered cabins surrounded by nature.
Ask us about exclusive itineraries in New Zealand that support local communities and environmental goals.
Portugal: Small Steps, Big Impact
Portugal may not shout about its green credentials, but it’s making quiet strides. Lisbon has an efficient electric tram system. The Azores and Madeira are actively limiting cruise tourism to protect their environments. Many hotels now follow strict sustainability codes.
Visit vineyards using organic methods, walk the lesser-known coastlines, or discover historic towns by e-bike.
We have tailored eco-holiday options across Portugal. Ask us what’s currently available.
The Galapagos Islands: Nature on Its Own Terms
The Galapagos are strictly protected, and it shows. Visitor numbers are capped. Guides are highly trained. Rules are enforced to the letter. It’s a rare example of tourism that truly works for conservation.
You can cruise on hybrid-powered ships, snorkel responsibly, and witness wildlife like giant tortoises in their natural habitat.
Our partners in the Galapagos follow the highest environmental standards. Get in touch to explore your options.
Finland: Where Sustainability Meets Simplicity
Finland often ranks as the happiest country in the world – and a lot of that comes from its respect for nature. Its national parks are free to enter, well-maintained, and dotted with sustainable lodges and huts.
Try snowshoeing through Lapland, sleeping under the Northern Lights, or spending the night in a zero-energy cabin.
Speak to us about eco-lodges, dog-sledding tours, and quiet nature escapes in Finland.
Japan: Modern Meets Mindful
Japan blends tradition and sustainability. Public transport is among the most efficient in the world. Many ryokans use seasonal produce and local crafts. Even major cities have clean streets and orderly recycling systems.
Walk the ancient Kumano Kodo trail, eat at small local eateries, and stay in family-run inns powered by clean energy.
We can create a balanced and low-impact itinerary for your trip to Japan. Ask us about current offers.
Namibia: Desert Conservation in Action
Namibia is one of the few countries to include conservation in its constitution. Its community conservancy model lets local people benefit from wildlife protection, which has led to the recovery of several endangered species.
You can stay in lodges owned and operated by local tribes, go on small-group safaris, and learn about real-life conservation efforts.
We work with operators that put community and conservation first. Ask us for details about eco-safari options.
Norway: Powered by Nature
Norway produces almost all its electricity from hydropower. It has taken steps to reduce cruise tourism and protect its fjords. Electric vehicles are widely used, and many towns have pedestrian-friendly centres.
Enjoy quiet kayak tours, remote hiking trails, and charming coastal stays with low environmental impact.
Let us help you discover Norway’s natural side with sustainable holiday options.
Rwanda: Wildlife, Culture, and Clean Energy
Rwanda has become a model for conservation and clean living. Plastic bags are banned. The streets are spotless. Tourism revenues help fund healthcare and education, especially in communities near national parks.
You can trek to see mountain gorillas, visit genocide memorials, and meet local craftspeople in their villages.
We partner with lodges and guides who follow ethical tourism practices. Speak to us about Rwanda holiday offers.
Protections When You Book With Jamie Wake Travel
When you book with us, you’re protected in more ways than one. We don’t just create memorable holidays – we also make sure your booking is safe and secure.
- PTS Membership: Your money is kept in a trust account until you travel.
- ATOL Licence: If your trip includes flights, your booking is protected.
- SFI & SAFI: Supplier and Airline Failure Insurance is included in tailor-made bookings.
And of course, we’re here to help from start to finish. If anything changes or you need support while you’re away, we’re just a phone call away.
Jamie Says:
"Travelling more sustainably isn’t about ticking a box. It’s about feeling good about where your money goes and knowing your holiday has a positive impact. That’s what we help people do."
How to Choose the Right Eco-Friendly Destination
Feeling inspired? Here are a few questions to help narrow it down:
- Do you want nature, culture, or both?
- Are you happy to travel long-haul, or prefer something closer to home?
- Is wildlife a priority, or do you prefer urban experiences?
- Would you rather explore independently or have everything arranged for you?
We take the time to understand your preferences and suggest options that match your travel style. Every trip is tailor-made for you.
Your Next Step Starts Here

Choosing an eco-friendly destination is a great first step towards better travel. But it doesn’t end there. When you plan with Jamie Wake Travel, you get expert advice, financial protection, and the support of a team that cares.
Call us on 01495 400005 or use the holiday enquiry form on our website. You can also browse and book your own bespoke holiday using our new online booking service, available on every page of our website.
Whether you want to plan it yourself or let us do it for you, we’re ready to help. Because your next holiday should be more than just memorable. It should be meaningful – and as unique as you are.